Premier Fixtures Acquires Synsor

Premier Fixtures, a leading provider of custom fixtures, announced today that it has completed a merger with Synsor Corporation. The combined company will have design, engineering, manufacturing and distribution capabilities in Richmond, VA and Everett, WA and will serve leading retailers and brands across a wide range of industries, including apparel, sporting goods, technology and telecommunications, fast casual dining and hospitality. The combined company employs more than 450 associates and ranks among the largest fixture providers in North America. Premier’s corporate offices will remain in Hauppauge, NY.

Premier also announced a number of important additions and changes in responsibilities to its leadership team:

  • Richard Jackson has joined Premier as its Chief Executive Officer. Mr. Jackson previously served as President of the Pall Industrial Group of Danaher Corporation. In this role, Mr. Jackson was responsible for global business units that generated over $1.2B of annual revenue serving the aerospace, microelectronics and oil & gas industries. Mr. Jackson brings Premier world-class leadership, expertise and talent in manufacturing, supply chain management and mergers & acquisitions. Mr. Jackson received his Bachelor degree in Engineering from Nottingham University in the UK. He is a certified Six Sigma Black Belt. Mr. Jackson will join the Board of Managers of Premier.
  • Nelson Goodman, founder of Premier, has been appointed Executive Vice Chairman and Chief Strategy Officer of Premier. Mr. Goodman will remain fully engaged with his current day-to-day responsibility of ensuring that the expectations of all Premier clients are met and exceeded. On top of these responsibilities, Mr. Goodman has agreed to take primary responsibility for establishing the vision for Premier’s future and collaborating with Mr. Jackson and the Premier executive team to make it a reality. This will include identifying opportunities to expand capabilities and address un-served markets. Mr. Goodman’s knowledge of the fixture industry and his appreciation of the needs of Premier’s clients is invaluable to Premier. Mr. Goodman is a member of Premier’s Board of Managers.
  • Joel Katterhagen will join Premier as its President. Mr. Katterhagen joins Premier from Synsor Corporation, where he has served as President for the last four years. During that period Synsor experienced unprecedented growth. Prior to joining Synsor, Mr. Katterhagen held executive roles within the fixture industry for over twenty years, including serving as EVP – Business Development and Marketing at Leggett & Platt. Mr. Katterhagen’s depth of experience serving clients in the fixture industry will be a tremendous resource to Premier. His primary responsibility will be to lead Synsor and collaborate with Messrs. Jackson and Goodman to facilitate the continued organic growth of Premier.
  • Angelina Rouse has joined Premier as its Chief Financial Officer. Ms. Rouse previously served as Chief Accounting Officer and as Vice President, Global Financial Officer Operations for Pall Corporation. At that time Pall Corporation generated $2.8B of annual revenue across 65 locations and 25 manufacturing sites in 43 countries. Previously, Ms. Rouse spent over 20 years at Arrow Electronics, a $22B provider of electronic components and enterprise computing solutions, where she served as Vice President Global Financial Systems and as CFO of their North American Components Division. Ms. Rouse is a known leader and brings Premier best in class finance and systems experience, and deep operational, manufacturing, and efficiency expertise. Ms. Rouse began her career at Arthur Andersen & Co. and is a New York State CPA. Ms. Rouse will join the Board of Managers of Premier.

Nelson Goodman, Executive Vice Chairman and Chief Strategy Officer, and a founder of Premier commented: “This is a remarkable time to be part of Premier. Over the last 17 years we have built Premier upon our commitment to provide outstanding service to our clients. The combination of Synsor with Premier, and the additions of Richard, Joel and Ange to our leadership team, will enable Premier to continue to meet and exceed the needs of our clients as they grow and evolve. We are tremendously grateful to the clients of Premier and Synsor, and to the 450 associates within our combined organization, that have put us in position to take these important steps.’

Richard Jackson, Chief Executive Officer of Premier, stated: “I am honored to join Premier at this exciting time. Premier and Synsor have built outstanding businesses upon their commitments to providing exceptional service to category leading retailers, brands and restaurant operators. The combination of Premier and Synsor creates an organization with unmatched capabilities and ability to serve the needs of these world-class clients.”

Joel Katterhagen, President of Premier, added: “The last four years at Synsor have been an outstanding period of growth. As we look forward, we are confident that the combination of Synsor with Premier will make the future even brighter. My colleagues at Synsor share my enthusiasm for joining Premier and becoming part of this dynamic organization.”

Angelina Rouse, Chief Financial Officer of Premier, said: “I am thrilled to join Premier and look forward to taking this journey with the combined Premier and Synsor teams. Their depth of knowledge and outstanding customer service approach are a best in class combination that will continue to propel the organization forward.”

About Premier Fixtures:

Premier specializes in versatility, assuming the role of designer, manufacturer, project manager and logistics provider for the consumer brands it partners with nationwide. The company offers a wide-range of capabilities within these arenas to execute its mission as a “one-stop shop” to service all customer requests. Premier continues to build new relationships with leading retailers in the regional, national and international landscapes who desire a customized and comprehensive approach to creating and building retail visions. 

About Synsor Corporation:

SYNSOR builds powerful retail experiences–and partnerships.

The world’s leading brands partner with us because we’re proven experts at creating effective retail experiences–fixtures, kiosks, and shopper marketing solutions–that move consumers from initial engagement to conversion. When every company has access to the same materials and technology, it’s what you do with them that matters. That’s why human ingenuity will never be a commodity. Synsor leverages 45+ years of expertise to create engineering and design solutions that push beyond the expected. This personalized focus is how we help the world’s top brands stay ahead.